Maketing Manager

Company: KION North America
Location: Summerville
Posted on: January 10, 2022

Job Description:

KION North America Corporation is a member of KION GROUP AG, globally we are the 2nd largest MHE company with $10 Billion in annual revenue and we are one of the fastest growing MHE company in North America. We are expanding our production facility in Summerville, SC, by localizing production in the US and expanding our capital footprint throughout North America. We offer German engineered, class leading products and our brand companies include Linde, STILL , Baoli and Dematic .

We are looking for a Marketing Manager to join our team.

Responsibilities:
Provide expert advice, support, and planning for developing and implementing high-impact marketing initiatives, programs, and projects relating to business recruitment and development
Work closely with Senior Marketing & Communications Manager, along with Product Management to identify customers and industries that is in alignment with KION North America's strategic initiatives
Work closely with Senior Marketing & Communications Manager to create an overall marketing strategy in alignment with KION Group and supporting brands' overall marketing strategy
Manage a team of two, including a Digital Marketing Specialist and Inbound Marketing Specialist, to develop and implement promotions and targeted advertising campaigns and programs
Lead and assist in market research efforts to uncover the viability of current and existing products
Stay in close relationship with the Sales Department to identify new trends
Review current marketing campaigns for weaknesses and developing solutions within budget constraints
Develop marketing strategies for new products, programs, and events
Identify potential new markets
Oversees leads execution strategies and lead nurture campaigns through the marketing automation platform

Qualifications
Minimum of 5 years in Marketing or related field
Bachelor's degree in Communications, Marketing or related field required
Capability to research and develop high-quality, engaging internal communications
A minimum of 3 years of experience in managing teams
Ability to manage multiple projects simultaneously in a fast-paced, deadline-driven environment
Demonstrated success developing relationships at all levels of an organization and across functions
Knowledge of best practices for marketing strategies that successfully drive awareness and conversion
Ability to use analytics to improve decision-making
Ability to deliver information in a clear, concise, and compelling manner to effectively engage others and achieve desired results
Familiarity with marketing automation platforms (ex. SFMC, Hubspot, etc.).

Keywords: KION North America, Summerville , Maketing Manager, Executive , Summerville, South Carolina